How to Improve Your Patient Retention in Healthcare

Repeat patients make all the difference when it comes to your healthcare organization’s bottom line. This is why patient retention is so important. After all, a satisfied and happy patient that keeps coming back to you for services and treatment means that you get their continued financial support. 

However, how do you improve your patient retention? We’ve compiled a list of 3 different tips you can implement to increase your retention rate and reap all the benefits that come with it. 

Customer service is king


When it comes to patient retention, delivering excellent service to your patients ensures that you create a warm and welcoming patient experience. When your patients feel seen, heard, cared for, and valued, they’ll be scrambling to come back to you for care and leave glowing reviews. Your customer service will make or break your patients’ experiences with you. If you want them to think highly of you, give them every reason to do so!

Personalize your care


Personalization is an underrated and often overlooked aspect of patient care. Every individual has unique wants, needs, and financial situations, and personalizing your care to meet each patient’s situation within reason stands out. It’s rare to find a healthcare provider who personalizes care and doesn’t have an army of patients who rave about them and keep coming back for later care. Ask patients lots of questions to understand their situations and personalize any phone, email, or letter correspondence you have with them. A little goes a long way. 

Ask for and implement feedback


Being empathetic and understanding is a common theme that underlies high patient retention. Asking for and implementing feedback is an actionable step you can take to communicate even more care for your patients. Part of delivering an excellent patient experience and personalizing patient care includes asking your patients for their honest feedback about their experiences with you. By gauging what works and what doesn’t and taking action to correct what doesn’t, your patients will be highly satisfied with your practice.

Are you unsure of where to start incorporating these 3 tips to increase your patient retention? Contact Frost-Arnett at (615) 259-6271 to learn more about how we can help you include these patient retention boosters in your collections experience.

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Founded in 1893, Frost-Arnett is a debt collection agency that resolves the patient-pay balance of accounts receivable for healthcare providers.


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